Innovest provides fulfillment services for over 10,000,000 documents annually.

Every year, Innovest processes over 6,000,000 payments.

Innovest has converted clients off virtually every legacy trust platform--Charlotte, AddVantage, Global Plus, FIS Metavante, SEI--and most of the smaller providers, as well. Any Innovest client will tell you how much better life is on a modern-era platform.

Like the U.S. Supreme Court, Innovest leverages the expertise and resources of CenturyLink Technology Solutions, a recognized leader in hosting. Innovest relies on CenturyLink Technology Solutions to deliver its state-of-the-art Software as a Service solution.

InnoVue, used by Innovest's clients to provide end-customers with account information such as holdings, recent activity, statements and investment performance, can be accessed by PC, Mac, iPhone, iPad, Kindle, Android phones and tablets, and all major web browsers.

FinTech, a wholly owned subsidiary of Innovest, executed over 93 million equity shares last year.

All of Innovest's customer support and information technology staff are based in the US.

When implementing new clients, Innovest converts history from legacy systems and makes it "live and searchable" allowing clients to embrace their future without losing their past.

>$500,000,
000,000

Market value of all assets administered on InnoTrust's platform, making it one of the largest trust and wealth management systems.

First Foundation Bank Chooses Innovest Systems

New York, July 25, 2013 – First Foundation Bank, a private financial firm offering banking, estate planning, wealth management, trust services and philanthropic services, today announced that it has selected Innovest Systems' InnoTrust as its trust platform. InnoTrust will provide First Foundation Bank with a robust, scalable, and innovative solution to support its trust services.

In choosing Innovest Systems as its trust system provider, First Foundation Bank was able to open an additional Las Vegas office, meeting the needs of larger prospective clients. Since implementing InnoTrust, First Foundation has onboarded several high net worth accounts, and the firm is positioned to benefit from increased growth opportunities.

Dave Rahn, president of First Foundation Bank says, "We selected Innovest to provide a state-of-the-art trust platform that will allow our firm to continue developing industry leading financial solutions. With Innovest's commitment to modern-era technology and InnoTrust's intuitive, web-based applications, the partnership is a natural fit for our growing business."

Glenn Schmidt, Innovest's chief operating officer added, "Innovest is thrilled to deliver First Foundation Bank a comprehensive, end-to-end solution for the firm's trust and wealth management services. With InnoTrust's robust front end user interface, speed to market, and flexibility in seamlessly integrating with best-of-breed third party partners, First Foundation Bank is positioned to expand its leadership in the marketplace."

Innovest Systems' flagship product, InnoTrust, is a secure, integrated, real-time trust accounting and wealth management technology platform provided via a Software as a Service (SaaS) model. By combining InnoTrust's state of the art accounting and reporting capabilities with best of breed providers with complementary capabilities, Innovest delivers a comprehensive technology solution to the wealth management market.

About Innovest Systems

Innovest Systems, LLC is a financial technology firm that provides technology-driven solutions to trust and wealth management companies. Innovest's flagship product, InnoTrust, delivers a secure, integrated, real-time system offered in a Software as a Service (SaaS) environment. Innovest's technology meets the needs of the world's largest global financial services firms, as well as smaller independent trust and wealth management companies. Innovest is headquartered in New York City. For more information about Innovest Systems, visit www.innovestsystems.com.

About First Foundation Bank

First Foundation Inc. is a private financial firm that offers banking, estate planning, wealth management, philanthropic consulting and trust services seamlessly. Founded in 1990, this full-service firm provides comprehensive financial services through its affiliates.

First Foundation's goal is to offer clients a single source to handle their investments, insurance, estate planning, charitable foundation administration and other financial needs. For more information, please visit the Company's website at http://www.ff-inc.com.

For More Information:

Media: Fraylie Nord

fnord@innovestsystems.com